admin-chaplinfilmfestival I. What is a Tentpole Strategy? A tentpole strategy is a marketing and business approach used in the entertainment industry, particularly in the film industry, to maximize the success of a studio’s biggest and most anticipated releases. The term “tentpole” comes from the idea of a tentpole holding up a tent, with the analogy being … Read more
I. What is Scale Doubling? Scale doubling is a technique used in filmmaking to create the illusion of larger or smaller scale objects or characters within a scene. By manipulating the size and proportions of elements in a shot, filmmakers can make objects appear larger or smaller than they actually are. This technique is commonly … Read more
What is the National Board of Review? The National Board of Review (NBR) is an organization based in the United States that was founded in 1909. It is composed of film enthusiasts, academics, filmmakers, and professionals in the industry who come together to recognize excellence in filmmaking. The NBR is known for its annual awards … Read more
What is a Steadicam? A Steadicam is a camera stabilization system that allows filmmakers to capture smooth and steady shots while moving. It was invented in the 1970s by Garrett Brown, who revolutionized the way camera operators could film dynamic scenes without the need for bulky and expensive equipment. The Steadicam consists of a harness … Read more
What is In-Theater Advertising? In-Theater Advertising refers to the practice of promoting products or services to a captive audience within a movie theater. This form of advertising typically involves displaying commercials, trailers, or other promotional materials before the start of a film or during intermissions. In-Theater Advertising is a popular marketing strategy for film distributors, … Read more
I. What is a Teaser? A teaser is a short introductory segment that appears at the beginning of a film or television show. It is designed to grab the audience’s attention and create intrigue about the story that is about to unfold. Teasers are typically brief, lasting only a few minutes, and often feature action-packed … Read more
What is Counter Cinema? Counter Cinema refers to a type of filmmaking that challenges and subverts traditional film conventions and dominant ideologies. It is a form of cinema that seeks to disrupt the status quo and offer alternative perspectives on social, political, and cultural issues. Counter Cinema often pushes boundaries and experiments with narrative structures, … Read more
I. What is the Motion Picture Patents Company (MPPC)? The Motion Picture Patents Company (MPPC) was a trust of major American film companies formed in 1908. It was also known as the Edison Trust, as it was founded by Thomas Edison, who held many key patents related to motion picture technology at the time. The … Read more
I. What is a Distribution Agreement? A Distribution Agreement is a legal contract between a filmmaker or content creator and a distributor, outlining the terms and conditions under which the distributor will distribute the filmmaker’s work. This agreement typically covers important details such as the rights granted to the distributor, the territories in which the … Read more
I. What is Looping? Looping is a technique used in sound design where a section of audio is repeated continuously. This creates a seamless and repetitive sound that can be used in various ways in music production, film scoring, video games, and other multimedia projects. The loop can range from a short snippet of a … Read more
